Privacy Policy
Last updated: September 13, 2026
1. Who we are
Valor & Bloom is a sole proprietorship operated by Victoria Jung, based in Kelowna, British Columbia, Canada. Throughout this Policy, "we," "us," and "our" refer to Valor & Bloom and Victoria Jung. "You" refers to any visitor, client, or customer of the Site.
We offer Hair Tissue Mineral Analysis (HTMA) testing and protocols, preconception and couples mineral preparation (WombBloom), pregnancy and birth support services, digital handbooks and guides, and related educational content (collectively, the "Services").
2. Information we collect
Information you give us directly — when you fill out an application, contact form, or checkout, we may collect your name, email address, phone number, age, location, and any health-related or personal information you choose to share about your circumstances, symptoms, or goals (for example, in the application questionnaire).
Payment information — when you purchase a program, session, or handbook, payment is processed securely through Stripe. We do not receive or store your full credit card number; Stripe handles that directly under its own privacy and security practices.
Information collected automatically — like most websites, we may use tools such as Google Analytics and Meta (Facebook/Instagram) tracking pixels to understand how visitors use the Site — for example, general location, device type, and pages visited. This is used only in aggregate, to improve the Site and, where applicable, to show relevant ads on social platforms.
3. How we use your information
- To deliver the program, handbook, session, or service you purchased or applied for
- To respond to your questions or application and follow up about next steps
- To send you transactional emails (e.g. order confirmations, download links)
- To send occasional newsletters or updates about our offerings, if you've opted in
- To improve the Site's content, layout, and user experience
4. How we share your information
We do not sell or rent your personal information. We share information only with the service providers that help us run our business, including:
- Stripe — to process payments securely
- Resend and EmailJS — to deliver transactional emails such as application confirmations, purchase receipts, and digital downloads
- As required by law, such as in response to a valid legal request from a court or government authority
5. Health-related information
Because our Services relate to wellness and mineral health, application forms and intake questionnaires may ask about symptoms, health history, or related topics. This information is used solely to assess fit for our programs and to personalize your protocol or session — it is not sold, shared with advertisers, or used for any purpose beyond delivering our Services to you.
6. Cookies
The Site may use cookies — small files stored on your device — to remember your preferences and understand site traffic. You can disable cookies through your browser settings at any time; doing so may affect some site functionality.
7. reCAPTCHA
We use Google reCAPTCHA on our application form to help detect and prevent automated spam and abuse. reCAPTCHA collects information about your device and interactions with our Site for this security purpose. As of April 2026, Google acts as our data processor for this service, meaning we are responsible for how this data is used — solely for fraud, spam, and abuse prevention on our Site.
8. Data retention
We retain your personal information for as long as necessary to provide our Services, comply with legal obligations, resolve disputes, and enforce our agreements. You may request that we delete your information at any time by emailing us (see Section 12), and we will do so unless we're required to retain it for legal or accounting reasons.
9. How we protect your information
We use commercially reasonable safeguards to protect your information, including SSL encryption on the Site and processing all payments through Stripe's secure, PCI-compliant infrastructure. No method of transmission over the internet is 100% secure, and we cannot guarantee absolute security.
10. Your rights under Canadian privacy law (PIPEDA)
As a Canadian business, we handle your personal information in accordance with the Personal Information Protection and Electronic Documents Act (PIPEDA). You have the right to:
- Know what personal information we hold about you and why
- Request access to, or correction of, your personal information
- Withdraw consent to our use of your information at any time, subject to legal or contractual restrictions
- File a complaint with the Office of the Privacy Commissioner of Canada if you believe your information has been mishandled
11. Email communications (CASL)
In accordance with Canada's Anti-Spam Legislation (CASL), we only send commercial electronic messages (such as newsletters or promotions) to individuals who have provided express or implied consent — for example, by making a purchase or signing up for a guide. Every email includes a clear way to unsubscribe. You can also unsubscribe at any time by emailing us directly.
12. Your rights if you're in the European Union (GDPR)
If you are located in the EU, you additionally have the right to access, correct, or erase your personal information; withdraw consent to processing; and lodge a complaint with your local supervisory authority.
13. Children's privacy
Our Services are intended for adults. We do not knowingly collect personal information from anyone under the age of 13. If you believe a child has provided us with personal information, please contact us so we can remove it.
14. Third-party links
The Site may contain links to third-party sites (such as our Instagram or Facebook pages, or a payment processor). We are not responsible for the privacy practices of those third parties, and we encourage you to review their policies separately.
15. Changes to this policy
We may update this Privacy Policy from time to time. Any changes will be posted on this page with a new "Last updated" date above.
16. Contact us
If you have any questions about this Privacy Policy or how your information is handled, please reach out:
Valor & Bloom
Attn: Victoria Jung
1225 Steele Road
Kelowna, British Columbia V1W 5K4
Canada
Email: valorbloomwellness@gmail.com